Sales & Lead Generation
Pressing pause is hard. But strategy matters more now than ever.
Oct 30 2025 | 3 min read
Jenny Knighting
CEO & Founder
Sales & Lead Generation
Marketing Strategy Masterclass: The brutal truth about why yours isn’t working
2 min read
Jenny Knighting
CEO & Founder
Sales & Lead Generation
2025 Google algorithm update: 3 Steps for more leads
4 min read
Alvin Kibalama
Digital Marketing Lead
Design
Branding and rebranding: How to create an identity that buyers trust
5 min read
Jen Knowles
Head of Design
Sales & Lead Generation
Marketing Strategy Masterclass: The brutal truth about why yours isn’t working
6 min read
Jenny Knighting
CEO & Founder
Sales & Lead Generation
The Guide to Using Video for B2B Lead Generation
9 min read
Lee Knighting
Creative Director
Content Marketing & SEO
Is this why your Google ranking has slipped?
4 min read
Alvin Kibalama
Digital Marketing Lead
Design
Make people remember your brand
9 min read
Jen Knowles
Head of Design
Sales & Lead Generation
Close more deals with marketing
4 min read
Jenny Knighting
CEO & Founder
Sales & Lead Generation
Reaching more decision makers
6 min read
Charles Scherer
Content Lead
Content Marketing & SEO
The role of storytelling in building a brand
22 min read
Charlotte Delaney
Head of Content
Social Media
How to use LinkedIn to nurture, engage, and build an audience for your business
5 min read
Sales & Lead Generation
How to stand out from the crowd and secure market share
9 min read
Jenny Knighting
CEO & Founder
Content Marketing & SEO
Why content marketing is essential for B2B lead generation (and how to do it)
5 min read
Charles Scherer
Content Lead
Sales & Lead Generation
How to Engage Your Prospects & Nurture Leads: A Data-Driven Guide
6 min read
Jenny Knighting
CEO & Founder
Design
How to keep your brand at the top of prospects’ minds
10 min read
Jen Knowles
Head of Design
Sales & Lead Generation
The Future of Your Marketing Strategy: How to Generate Leads In 2025 (and Beyond)
5 min read
Jenny Knighting
CEO & Founder
Sales & Lead Generation
Common lead generation challenges (and how to overcome them)
8 min read
Jenny Knighting
CEO & Founder
Sales & Lead Generation
How to build a results-driven marketing funnel
7 min read
Jenny Knighting
CEO & Founder
Content Marketing & SEO
Boost conversions by 50% with a subtle change in messaging
4 min read
Jenny Knighting
CEO & Founder
Marketing
The Sales Hormone: The science of improving customer acquisition, retention, and spend
4 min read
Jenny Knighting
CEO & Founder
Marketing
nx3: Strategic Marketing that drives results
1 min read
Jenny Knighting
CEO & Founder
Marketing
Does Your Business Have These 5 Traits of a Fast-Growth Company?
6 min read
Jenny Knighting
CEO & Founder
Marketing
10 Things to Know About Partnering with Nutcracker
5 min read
Jenny Knighting
CEO & Founder
Marketing
The Power of a Unique, Tailored Marketing Approach
4 min read
Jenny Knighting
CEO & Founder
Marketing
Lessons Learned from Wilko, The Body Shop, and Royal Mail: Why B2B Brands Need to Evolve and Deliver Real Value
3 min read
Jenny Knighting
CEO & Founder
Marketing
Where Does AI Really Fit in Marketing?
5 min read
Jenny Knighting
CEO & Founder
Sales & Lead Generation
What is joined-up marketing, and why is it better for B2B lead generation and sales?
4 min read
Charles Scherer
Content Lead
Sales & Lead Generation
Practical Marketing: How to shorten the B2B sales cycle and close more of your pipeline
4 min read
Charles Scherer
Content Lead
Marketing
Important principles when you are marketing for rapid growth
5 min read
Charles Scherer
Content Lead
News, Views & Opinions
Celebrating Nutcracker Agency's 10th Anniversary
1 min read
Jenny Knighting
CEO & Founder
News, Views & Opinions
10 years of Nutcracker: a note from our CEO
3 min read
Jenny Knighting
CEO & Founder
News, Views & Opinions
Nutcracker Agency Becomes a Sunday Times Best Place to Work 2024
1 min read
Jenny Knighting
CEO & Founder
Sales & Lead Generation
Worried your offering is too boring for serious lead generation? Good news - it isn't.
5 min read
Charles Scherer
Content Lead
Marketing
Nobody buys acronyms: how to sell something complex in B2B marketing
4 min read
Charles Scherer
Content Lead
Marketing
Looking forward: Unlocking growth in 2024
4 min read
Charles Scherer
Content Lead
Marketing
Looking back: The top marketing challenges of 2023
6 min read
Charles Scherer
Content Lead
Content Marketing & SEO
SEO and Storytelling - why can't one work without the other?
5 min read
Charlotte Delaney
Head of Content
Content Marketing & SEO
Greentech: does your ‘mission’ matter to your customers?
4 min read
Charles Scherer
Content Lead
News, Views & Opinions
Five greentechs that are making a difference
4 min read
Charles Scherer
Content Lead
Marketing
Why thought leadership will grow your Greentech business
4 min read
Charles Scherer
Content Lead
Marketing
How to grow your Greentech business
6 min read
Charles Scherer
Content Lead
Sales & Lead Generation
The Nutcracker guide to closing more deals
4 min read
Jenny Knighting
CEO & Founder
Marketing
Business Health and Nutrition
3 min read
Charles Scherer
Content Lead
Marketing
Measuring Brand Trust in Marketing | The Intangibles of Business Growth
5 min read
Charles Scherer
Content Lead
Sales & Lead Generation
Going for growth? 6 barriers and how to break them
9 min read
Charles Scherer
Content Lead
Content Marketing & SEO
The Nutcracker guide to B2B storytelling
8 min read
Charlotte Delaney
Head of Content
Marketing
Marketing for Manufacturers: The Good, The Bad and The Ugly
14 min read
Charlotte Delaney
Head of Content
Content Marketing & SEO
How to fill a new business pipeline using content marketing
6 min read
Jenny Knighting
CEO & Founder
Marketing
Bad Date Marketing: Why you might be putting off your prospects straight away
4 min read
Charles Scherer
Content Lead
Content Marketing & SEO
SEO for Small Businesses: it's how you fill your pipeline
5 min read
Alvin Kibalama
Digital Marketing Lead
Marketing
'Sales' and 'Marketing' V 'Marketing and Sales'
3 min read
Jenny Knighting
CEO & Founder
Content Marketing & SEO
How to make prospects stop scrolling and look at your content
5 min read
Charles Scherer
Content Lead
Design
Why great design is essential to marketing for B2B manufacturing
5 min read
Charles Scherer
Content Lead
Marketing
B2B Brand Storytelling for Business Growth
9 min read
Charlotte Delaney
Head of Content
Design
5 Red Flags that your design isn’t working
5 min read
Jen Knowles
Head of Design
News, Views & Opinions
Award-winning agency launches new digital brand
2 min read
Jenny Knighting
CEO & Founder
Marketing
Calls to Action (CTA) in B2B marketing: 7 things to remember
6 min read
Charles Scherer
Content Lead
Marketing
10 simple ways to market your business
7 min read
Charles Scherer
Content Lead
PR
The Missing Ingredient to Your PR Strategy
7 min read
Charles Scherer
Content Lead
Marketing
5 quick wins to elevate your brand
6 min read
Charles Scherer
Content Lead
News, Views & Opinions
A Q&A with Simon Crowther, CEO of Flood Protection Solutions
9 min read
Charles Scherer
Content Lead
Content Marketing & SEO
The B2B Guide to Thought Leadership Content – Strategy & Benefits
7 min read
Charles Scherer
Content Lead
Social Media
How to build engaged communities on social media
8 min read
Charles Scherer
Content Lead
Sales & Lead Generation
7 Sales and Marketing tips for business leaders
6 min read
Jenny Knighting
CEO & Founder
News, Views & Opinions
A Q&A with Sam Goss, president of Amplifi Europe
12 min read
Charles Scherer
Content Lead
Social Media
How to find your target audience on social media
5 min read
Charles Scherer
Content Lead
Marketing
The B2B Customer Journey – what you need to know
8 min read
Charles Scherer
Content Lead
Content Marketing & SEO
8 tips for effective email marketing
8 min read
Charles Scherer
Content Lead
PR
The 3 Pillars of Strategic Newsjacking: Lessons from Risky PR Stunts and Epic Fails
10 min read
Charles Scherer
Content Lead
Content Marketing & SEO
13 must-have content tips for B2B brands
7 min read
Charlotte Delaney
Head of Content
News, Views & Opinions
Why should businesses care about the Metaverse?
7 min read
Charlotte Delaney
Head of Content
Marketing
Marketing trends 2022: our free marketing guide is out now
2 min read
Charlotte Delaney
Head of Content
Marketing
Twitter’s billboard campaign reminded us of this great marketing tip
3 min read
Marketing
Wordle: what can we learn from the web game’s viral success?
6 min read
Charlotte Delaney
Head of Content
Marketing
Here’s how your packaging design helps tell your brand story
5 min read
Jen Knowles
Head of Design
Marketing
Brand Storytelling with Design for B2B Leaders
7 min read
Jen Knowles
Head of Design
Marketing
Top sustainable marketing practices for manufacturers
5 min read
Charlotte Delaney
Head of Content
News, Views & Opinions
Top tips for entrepreneurs from Stepladder Co-Founder Lucy Mullins
6 min read
Charlotte Delaney
Head of Content
PR
5 things manufacturers need to know about writing press releases
5 min read
Daniella Hitchin
General Manager
Marketing
Top marketing tips for manufacturers with Nutcracker CEO Jenny Knighting
6 min read
Charlotte Delaney
Head of Content
Marketing
5 manufacturing marketing strategies that drive sales
5 min read
Charlotte Delaney
Head of Content
Content Marketing & SEO
7 Reasons why manufacturers can’t ignore marketing
4 min read
Charlotte Delaney
Head of Content
Content Marketing & SEO
Storytelling in marketing: what’s your brand’s happily ever after?
6 min read
Charlotte Delaney
Head of Content
Content Marketing & SEO
5 common B2B storytelling mistakes and how to avoid them
5 min read
Charlotte Delaney
Head of Content
News, Views & Opinions
Top 5 manufacturing brands to watch in 2025
6 min read
Charlotte Delaney
Head of Content
Content Marketing & SEO
Selling magic beans: why storytelling matters in B2B marketing
5 min read
Charlotte Delaney
Head of Content
Content Marketing & SEO
6 Stats that show why storytelling is crucial for your content marketing strategy
2 min read
Charlotte Delaney
Head of Content
Content Marketing & SEO
B2B storytelling examples: 6 creative campaigns that drive commercial results
5 min read
Charlotte Delaney
Head of Content
News, Views & Opinions
How can I make my brand more appealing to Gen Z?
9 min read
Charlotte Delaney
Head of Content
Content Marketing & SEO
Goldilocks and the four lessons in B2B storytelling
5 min read
Charlotte Delaney
Head of Content
News, Views & Opinions
An Interview with Lucy Jeffrey Founder and CEO of Bare Kind
7 min read
Charlotte Delaney
Head of Content
Sales & Lead Generation
This man grew his business from £10k to £50m – here’s how
5 min read
Charlotte Delaney
Head of Content
Content Marketing & SEO
16 Copywriting Tips for Writing Copy That Converts
6 min read
Charlotte Delaney
Head of Content
Sales & Lead Generation
How 5 Entrepreneurs Grew Their Business
4 min read
Charlotte Delaney
Head of Content
Sales & Lead Generation
20 Slip-ups Most B2B Salespeople Make and How to Fix Them
5 min read
Jenny Knighting
CEO & Founder
Sales & Lead Generation
How to Sell in Today’s B2B Marketplace
5 min read
Charlotte Delaney
Head of Content
News, Views & Opinions
The Rise of Woke Advertising
5 min read
Charlotte Delaney
Head of Content
News, Views & Opinions
An Interview with Alana Spencer, Founder of Ridiculously Rich
6 min read
Charlotte Delaney
Head of Content
Sales & Lead Generation
4 reasons why your recruitment agency needs to be marketing itself online
4 min read
Georgia Bowman
Account Manager
News, Views & Opinions
Nutcracker named as Top Tech & Startup PR Company
2 min read
Jenny Knighting
CEO & Founder
Marketing
Developing a new marketing mindset
5 min read
Jenny Knighting
CEO & Founder
Content Marketing & SEO
How to Identify and Target Your Ideal Audience | Nutcracker
5 min read
Jenny Knighting
CEO & Founder
News, Views & Opinions
The Death of the Third-Party Cookie: what businesses need to know
6 min read
Charlotte Delaney
Head of Content
Marketing
5 digital marketing best practices
5 min read
Alvin Kibalama
Digital Marketing Lead
Marketing
Branding Lessons from Charlie Mullins: How Pimlico Plumbers Achieved Iconic Status
5 min read
Charlotte Delaney
Head of Content
News, Views & Opinions
Top 5 marketing buzzwords
8 min read
Charles Scherer
Content Lead
News, Views & Opinions
Interview with Head of Content, Charlotte Delaney
3 min read
News, Views & Opinions
Strategic Design for Business Growth: An Interview with Nutcracker's Head of Design
6 min read
News, Views & Opinions
Interview with Business Development Manager, Carmen Blake
3 min read
Social Media
How to Master Social Media Algorithms & Get Your Content Seen
4 min read
Charles Scherer
Content Lead
News, Views & Opinions
Jenny Knighting: Startup Growth Strategies for Founders | Nutcracker Agency
7 min read
Content Marketing & SEO
10 Simple Steps to Boost Your SEO in 2025
7 min read
Charlotte Delaney
Head of Content
PR
19 of the Biggest Mistakes Brands Make With Press Releases by the Journalists You Want to Read It
5 min read
Charlotte Delaney
Head of Content