How to stop prospects scrolling GIPH

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Content Marketing & SEO

How to make prospects stop scrolling and look at your content

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Charles Scherer | Copywriter
Charles Scherer

Copywriter

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Marketing

Why storytelling will grow your B2B brand, and how to use it

4 min read

Charles Scherer | Copywriter
Charles Scherer

Copywriter

CTA image
Marketing

Calls to Action (CTA) in B2B marketing: 7 things to remember

6 min read

Charles Scherer | Copywriter
Charles Scherer

Copywriter

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Marketing

10 simple ways to market your business

7 min read

Charles Scherer | Copywriter
Charles Scherer

Copywriter

5 quick wins to elevate your brand image
Marketing

5 quick wins to elevate your brand

5 min read

Charles Scherer | Copywriter
Charles Scherer

Copywriter

b2b guide to thought leadership content image
Content Marketing & SEO

The B2B Guide to Thought Leadership Content (and why it is important)

7 min read

Charles Scherer | Copywriter
Charles Scherer

Copywriter

B2B Customer Journey
Marketing

The B2B customer journey: what you need to know

7 min read

Charles Scherer | Copywriter
Charles Scherer

Copywriter

Email marketing tips
Content Marketing & SEO

8 tips for effective email marketing

8 min read

Charles Scherer | Copywriter
Charles Scherer

Copywriter

13 must-have content tips for B2B brands
Content Marketing & SEO

13 must-have content tips for B2B brands

7 min read

Charlotte Delaney | Head of Content
Charlotte Delaney

Head of Content

Looking to revamp your marketing this year? Our new FREE marketing trends guide for 2022 is out now.
Marketing

Marketing trends 2022: our free marketing guide is out now

2 min read

Charlotte Delaney | Head of Content
Charlotte Delaney

Head of Content

Twitter billboard ads marketing
Marketing

Twitter’s billboard campaign reminded us of this great marketing tip

3 min read

Maia Cook | Senior Account Executive
Maia Cook

Account Executive

wordle-viral-success-marketing
Marketing

Wordle: what can we learn from the web game’s viral success?

4 min read

Charlotte Delaney | Head of Content
Charlotte Delaney

Head of Content

In this blog, we explore the role that packaging design plays when it comes to telling your brand story and getting people to buy your product.
Marketing

Here’s how your packaging design helps tell your brand story

4 min read

Jenny Knowles | Head of Design
Jenny Knowles

Head of Design

Design can tell a story just as well as words. Here’s how brands can tap into the latest design trends to expand their brand narrative and ultimately lead to sales.
Marketing

How brands use design to tell their story

6 min read

Jenny Knowles | Head of Design
Jenny Knowles

Head of Design

If manufacturers can’t showcase their sustainable credentials, they are stopping people from buying from them. Here’s our top sustainable marketing practices for manufacturers.
Marketing

Top sustainable marketing practices for manufacturers

5 min read

Charlotte Delaney | Head of Content
Charlotte Delaney

Head of Content

In this interview, award-winning marketeer Jenny Knighting gives her top marketing tips for manufacturers.
Marketing

Top marketing tips for manufacturers with Nutcracker CEO Jenny Knighting

6 min read

Charlotte Delaney | Head of Content
Charlotte Delaney

Head of Content

How can manufacturers align sales and marketing to maximise their revenue? Here we explore 5 manufacturing marketing strategies that drive sales
Marketing

5 manufacturing marketing strategies that drive sales

5 min read

Charlotte Delaney | Head of Content
Charlotte Delaney

Head of Content

Manufacturers need to push marketing up the priority list, or they’ll find it hard to survive. Here’s 7 reasons why manufacturers can’t ignore marketing.
Content Marketing & SEO

7 Reasons why manufacturers can’t ignore marketing

4 min read

Charlotte Delaney | Head of Content
Charlotte Delaney

Head of Content

Meta description: The secret to good storytelling in marketing is knowing what your customer is trying to achieve in the first place. But how can businesses find this?
Content Marketing & SEO

Storytelling in marketing: what’s your client’s happily ever after?

5 min read

Charlotte Delaney | Head of Content
Charlotte Delaney

Head of Content

In this blog, we explore some of the biggest B2B storytelling mistakes and explain how B2B brands can do better.
Content Marketing & SEO

5 common B2B storytelling mistakes and how to avoid them

5 min read

Charlotte Delaney | Head of Content
Charlotte Delaney

Head of Content

B2B storytelling marketing
Content Marketing & SEO

Selling magic beans: why storytelling matters in B2B marketing

5 min read

Charlotte Delaney | Head of Content
Charlotte Delaney

Head of Content

Storytelling content marketing strategy
Content Marketing & SEO

6 Stats that show why storytelling is crucial for your content marketing strategy

2 min read

Charlotte Delaney | Head of Content
Charlotte Delaney

Head of Content

B2B Storytelling Campaigns
Content Marketing & SEO

6 of the best B2B storytelling campaigns

5 min read

Charlotte Delaney | Head of Content
Charlotte Delaney

Head of Content

We look at why you need storytelling in B2B marketing through the story of Goldilocks and the Three Bears to make your brand memorable, relatable and a must-have for your target audience.
Content Marketing & SEO

Goldilocks and the four lessons in B2B storytelling

4 min read

Charlotte Delaney | Head of Content
Charlotte Delaney

Head of Content

Are you looking to find out how to write copy that's clever, engaging and converts? We ask 7 of the best copywriters we could find to weigh in with their top copywriting tips.
Content Marketing & SEO

16 Copywriting Tips for Writing Copy That Converts

4 min read

Charlotte Delaney | Head of Content
Charlotte Delaney

Head of Content

Nutcracker's head of content Charlotte pins down content marketing guru, Doug Kessler to ask about the secret to brilliant content marketing in B2B marketing.
Content Marketing & SEO

Top tips for brilliant content marketing with Doug Kessler

5 min read

Charlotte Delaney | Head of Content
Charlotte Delaney

Head of Content

Developing a good marketing mindset relies on creativity, empathy, curiosity and collaboration. Learn what a good marketing mindset looks like to help you achieve business growth.
Marketing

Developing a new marketing mindset

5 min read

Jenny Knighting | CEO & Founder
Jenny Knighting

CEO & Founder

It's crucial for businesses to find out how to market to the right target audience to get the best ROI on their marketing spend. We show you how.
Content Marketing & SEO

Target audience: how to hit the bullseye with your marketing

5 min read

Rebecca East | Head of Client Services
Rebecca East

Head of Client Services

We explore 5 digital marketing best practices that will help you to engage your audience effectively online and win more customers.
Marketing

5 digital marketing best practices

4 min read

Rebecca East | Head of Client Services
Rebecca East

Head of Client Services

We sit down with Charlie Mullins, CEO of the one and only Pimlico Plumbers for a lesson on branding, with Charlie's top tips included.
Marketing

A Lesson on Branding From Charlie Mullins of Pimlico Plumbers

5 min read

Charlotte Delaney | Head of Content
Charlotte Delaney

Head of Content

Content marketing and search engine optimisation needn’t be a minefield. Here are 10 simple steps to boost your SEO and get your brand out there in 2021.
Content Marketing & SEO

10 Simple Steps to Boost Your SEO in 2021

7 min read

Charlotte Delaney | Head of Content
Charlotte Delaney

Head of Content